The ethos behind the Unsigned events is to invite up-and-coming artists that have yet to make an impact on the music scene. They are talented artists with a passion for music and a desire to make it in the music industry. The first event was held on February 11th 2017 at The Coppleridge Inn, Motcombe. However, even though the names might not be big, the delivery of the events certainly are. A vast amount of the budget is spent on the sound and lighting in order to deliver the most professional event as possible. Another highlight of these events is that all of the profits go to the artists themselves. This is in order to help boost their careers and reward their passion for performing. It really is a summation of the core values behind the Platform brand, giving the artists a Platform.